Gathering insights and expertise
Before COVID-19, Entain would get its retail colleagues together for a face-to-face conference, delivering key messages and driving engagement. Conscious of pandemic challenges and mindful of the way in which businesses have switched to more environmentally-friendly delivery techniques, we worked closely with the client to understand specific challenges and develop a better solution. That solution was ambitious but impactful – a pre-recorded, TV-style conference, featuring a live studio audience, that could be watched directly by Entain’s retail network back in their own stores.