Services / Video / Video animation

Video animation

Making your brand the one to watch.

Trusted by the world's biggest companies

We create animation and motion graphics that stop your audience reaching for the skip button. Making sure every second of your story counts – whether you need to explain complex products, kick-start a conversation or just build brand presence. 

As a full-service creative content production agency, our in-house team handles everything from script and storyboard, to shoot, edit and delivery. Supporting everything from product launches and employer branding to creative campaigns for brands operating across multiple markets. 

We help complex, multi-market brands communicate clearly with memorable content and creative solutions for complex industries.

With streamlined processes and senior creatives at every step, you can have confidence in our animation video projects.

Types of animation videos we produce

CWA has the in-house capabilities to deliver any type and style of animation video to suit your audience, your tone of voice and your wider marketing strategy.

Our services cover motion graphics, whiteboard animation and character animation, using either 2D animation and 3D animation to deliver the video you need to achieve your marketing goals.

We’re working with brands all the time to create new animations - ask our team for examples.

Motion graphics videos

Motion graphics engage online audiences through the use of bold colours and striking visuals. Our team is skilled at using clean vector artwork to create a minimalist feel, with slick motion design that’s tailored to your content and appeals to your target market. We craft these elements using 2D or 3D animation to deliver visually stunning and memorable animated marketing videos that showcase your brand, product or service.

Whiteboard animation

Whiteboard animation is another powerful tool to convey complex information and introduce topics, combining simplicity and engagement. Using a hand-drawn artwork style with 2D animation, whiteboard animation brings a relatable, human touch to visual storytelling.

Our skilled team of animators has experience in producing informative, stylish and effective sketches to deliver whiteboard animations that help convert leads and boost engagement.

Character animation

Character animation involves creating animated characters as part of promotional or training content to further boost engagement and brand advocacy. Ask our team about examples of animated character generation, including mascots and identifiable characters to communicate and reach individual personas.

Available as 2D animation or 3D animation, character animation adds a human touch to your marketing strategy, fostering a connection with prospects and customers that can increase brand recall and convert leads.

2D animation

2D animation uses two-dimensional, flat images to produce the illusion of motion, as you would typically see in popular media such as cartoons. Our artists create a sequence of individual frames which move fluidly to create the final output, which often includes either hand-drawn or digital illustrations. It is more accessible than 3D animation, with a lower starting price and shorter lead times, but doesn’t offer the same immersive experience as 3D animation.

3D animation

3D animation involves creating three-dimensional digital images and animating them in a way that simulates real-world movement. This specialist area of video animation production allows our animators to create characters, objects and environments with photo-realistic depth and volume, bringing your marketing activities to life as though in a film or video game.

Motion graphics engage online audiences through the use of bold colours and striking visuals. Our team is skilled at using clean vector artwork to create a minimalist feel, with slick motion design that’s tailored to your content and appeals to your target market. We craft these elements using 2D or 3D animation to deliver visually stunning and memorable animated marketing videos that showcase your brand, product or service.

Whiteboard animation is another powerful tool to convey complex information and introduce topics, combining simplicity and engagement. Using a hand-drawn artwork style with 2D animation, whiteboard animation brings a relatable, human touch to visual storytelling.

Our skilled team of animators has experience in producing informative, stylish and effective sketches to deliver whiteboard animations that help convert leads and boost engagement.

Character animation involves creating animated characters as part of promotional or training content to further boost engagement and brand advocacy. Ask our team about examples of animated character generation, including mascots and identifiable characters to communicate and reach individual personas.

Available as 2D animation or 3D animation, character animation adds a human touch to your marketing strategy, fostering a connection with prospects and customers that can increase brand recall and convert leads.

2D animation uses two-dimensional, flat images to produce the illusion of motion, as you would typically see in popular media such as cartoons. Our artists create a sequence of individual frames which move fluidly to create the final output, which often includes either hand-drawn or digital illustrations. It is more accessible than 3D animation, with a lower starting price and shorter lead times, but doesn’t offer the same immersive experience as 3D animation.

3D animation involves creating three-dimensional digital images and animating them in a way that simulates real-world movement. This specialist area of video animation production allows our animators to create characters, objects and environments with photo-realistic depth and volume, bringing your marketing activities to life as though in a film or video game.

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