Volvo Construction Equipment  ‘Discover a New Way’ Film

The Challenge

Volvo Construction Equipment wanted a show-stopping film for an upcoming trade fair built around their communication tagline “Discover A New Way”.

 

The Solution

As the creators of the tagline, we knew how to tap into the rich vein of discoveries to create a captivating visual experience. We positioned Volvo as a pioneering company that sits within a rich human tradition of innovation and discovery. Composed almost entirely of still-imagery and set to a rousing score, the video captured the hearts and minds of Volvo’s audience.

 

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